Date and time: Wednesday, March 20, 2019, 12:30 pm – 2:45 pm; Registration and lunch begins at 12:00 noon. To register, go to https://www.philadelphiabar.org/page/CLE
Location: Philadelphia Bar Association
Details: Law firm crisis expert and chair of the chair of the Philadelphia Bar Association’s new Law Firm Risk Management Committee, Gina Rubel, will present a two-hour CLE, Not If, But When: Planning For The Crisis That Will Strike Your Law Firm. Law firms of all sizes will benefit from this program which addresses important law firm practice management issues.
Rubel says, “In life and business, reputation is everything. It only takes one misstep to cause irreparable damage to a law firm and its attorneys. And it’s not if, but when because life happens, mistakes happen and crises happen to law firms of all sizes and areas of practice.”
In this program, Rubel will address:
- Potential crisis situations which can cause serious damage to the firm’s reputation and revenue.
- The elements needed for a viable crisis communications plan
- Working through the six stages of a crisis: scenario-style
- Things the firm can do to manage its reputation before, during and after a crisis
An attorney and law firm PR expert, Rubel leads Furia Rubel Communications, Inc., an agency supporting law firm growth through integrated legal marketing, public relations, reputation management, and content marketing. She regularly is called upon by law firm leaders for high-stakes public relations, media training, crisis planning, and incident-response support, including high profile litigation media relations. In addition, she is listed among Lawdragon’s top 100 consultants and strategists to the legal profession, worldwide.
The Philadelphia Bar Association’s Law Firm Risk Management Committee is responsible for advising the organization’s members on preparation and management of law firm risks including cybersecurity, behavioral health, mergers and acquisitions, lawsuits, natural disasters, workplace violence and the myriad issues facing law firms and their clients today.
Furia Rubel Communications, Inc. is an integrated and strategic law firm marketing, public relations and crisis management agency in the Philadelphia market. The certified woman-owned agency provides strategic planning, marketing, public relations, crisis management, trial publicity, business development, content marketing, and social media services to law firms nationwide. For more information, visit www.furiarubel.com.